Opt-in and opt-out

Students have the option to opt out of all marketing communication from your organisation, or from a particular method of marketing such as SMS. However, if you have urgent information to convey, such as a class cancellation, you are still able to use your communication tools to contact them quickly while respecting their request not to receive unsolicited marketing emails or SMS.

During the online enrolment process, students can opt of our messaging from any type when they are providing their contact details. By default, all types of communication are set to allow. Student’s can also log into their portal at any time and change their 'subscriptions'.

onCourse users can also manually reset the availability of each of the postal, SMS and email settings using the cog wheels in the contact window.

Figure 216. In this example,the student accepts postal marketing messages,has provided a mobile phone where SMS messages have failed to be delivered,and opted out of both SMS and email marketing.

When a contact’s address has been marked as undeliverable, either automatically by repeat failed sending attempts, or manually e.g. return to sender postal mail, this contact will not be sent any further messages using the onCourse integrated messaging tool to the undeliverable medium.

Using the advanced search function, you can search for contacts who have undeliverable methods of contact and make an effort to follow them up to obtain up to date contact details.